Why I’m Expanding PaperBoat Into a Full Publishing House (And Why It Matters for Writers Everywhere)
Every year I watch talented, passionate writers fall into the same trap.
They get scammed, conned, bamboozled, hoodwinked, flimflammed, and charged more money than a full family pass to Disney World during peak season. And that’s before Genie+, Lightning Lane, parking, bottled water, and selling your firstborn for a churro.
Or worse — they spend years writing a book that means everything to them, release it into the world, and sell 100 copies. To their mom, their cousin, and that one co-worker who bought it out of guilt because they use your Keurig pods every day.
And honestly… I hit a point where I couldn’t watch it happen anymore.
So I did what any adult who has seen too many people get taken advantage of does:
I rolled up my sleeves, stared at my coffee like it had the answers, and said,
“Alright. Let’s fix this.”
Introducing PaperBoat Publishing
PaperBoat Media has always been a boutique marketing and digital strategy agency. But after helping so many authors, entrepreneurs, and creative folks navigate a publishing world that looks like a carnival dunk tank run by teenagers with questionable ethics, it was time to expand.
So yes.
PaperBoat is officially becoming a full-service publishing house and author development company.
I’m still keeping the snacks. Some traditions matter.
What PaperBoat Publishing Brings to the Table
Besides the fact that I care more about your book than most traditional publishers care about their own parking spot, here’s what you get:
Book Publishing
Real publishing. Professional copyediting. Beautiful covers. Layouts that don’t look like someone did them in Microsoft Paint at 2 a.m.
Author Services
- Editing
- Ghostwriting
- Coaching
- Manuscript development
- Story structure support
- Audience building
Basically everything writers need but rarely get from one company.
Marketing and Brand Development
This is where most authors get left for dead.
It’s also where PaperBoat shines.
I’ve been in marketing for 15+ years. SEO, digital strategy, brand development, paid ads, content ecosystems — this is what I do. And I’m bringing every bit of it to the publishing table.
Digital Advertising & Launch Strategy
Forget “post twice and pray.”
Forget “maybe the algorithm will bless me.”
Forget “my publisher said they might run an ad someday.”
This is real marketing with real plans and real ROI.
Audiobook Production
Because people love consuming books while driving, cleaning, or hiding from their family in the garage. (No judgment. I fully support garage hideouts.)
Specialty Genres
We’re focusing on:
- Humor
- Florida-centric nonfiction
- Sci-fi
- Memoir
- Self-help
- Commercial fiction
And if your book falls slightly outside that? Talk to me. I’ve seen weird. I’ve written weird. I embrace weird.
What Traditional Publishers Don’t Tell You
Most publishers will hand you a book and say,
“Congrats! Good luck out there.”
Translation:
“We’re done. You’re on your own. Please don’t email us again unless you’re Stephen King.”
But that’s not how authors succeed.
Success takes:
- A launch plan
- A brand strategy
- Real marketing
- Consistent visibility
- A system designed for modern readers
- A long-term roadmap
So PaperBoat Publishing is built around a hybrid model:
High-quality publishing + legitimate marketing execution.
Not pretend marketing.
Not “hope the universe feels generous.”
Not “social media vibes.”
Actual strategy.
Real ads.
Real brand positioning.
Real results.
Everything Authors Normally Have to Chase Across the Internet — In One Place
Most writers have to piece their journey together like a scavenger hunt:
- A publishing house over here
- A freelance editor over there
- A ghostwriter on page 12 of UpWork
- A marketing agency that “kinda sorta” works with authors
- A cousin who knows Photoshop who offers to do the cover
PaperBoat Publishing eliminates all that.
Writers now get:
- A publishing house
- A writing partner
- A marketing powerhouse
All under one roof.
No scavenger hunts.
No mystery.
No nonsense.
Just straight-up support.
Big Things Ahead
I’m excited.
I’m fired up.
I’m sleep-deprived, which honestly feels on brand at this point.
PaperBoat Publishing is here because talented writers deserve better. They deserve a fair shot, a team who cares, and someone who knows the difference between actual marketing and whatever those “exposure packages” are that cost $7,000 and reach twelve people.
If you’re an author, an aspiring author, or someone who has a half-finished manuscript sitting in your Google Drive staring at you with judgment… reach out.
We’re building something special here.
And I’d love for you to be part of it.
PaperBoat Publishing.
Where writers finally get a fair shake — and a real chance to succeed.
