Paper Boat Media / Ideas from Robert Urban
Field Notes.
My thoughts on industries, marketing, and the people and products getting things right, with a few interesting detours along the way.
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How, When and Why to Write a Press Release
A practical press release guide from Rob Urban: choose the right format, plan timing, write clear news, prepare distribution and build a draft on the page.
Corporate Gift Baskets People Can Actually Enjoy
A useful gift, a specific thank-you, and a plan for getting it there. My guide to corporate baskets includes an Anointed Olive recommendation and a free budget planner.
What’s a Good White Elephant Gift? My Favorite Pick and a Free Host Kit
A thoughtful white elephant gift has broad appeal and a useful or enjoyable life after the party. My favorite is an Anointed Olive basket. Includes rules and a free host kit.
After the Marine Robotics Demonstration, What Does the Buyer Still Need to Know?
What marine robotics buyers need after a demonstration: evidence, integration, support, economics and a defined next step. Includes a decision-brief tool.
When a Precision Manufacturer Launches Its Own Marine Drone
What changes when a precision manufacturer launches a marine drone: product scope, customization, pricing, support, capacity and a credible market story.
The Unit Price Is Not the Mission Cost: Building a Marine Drone Business Case
Build a marine drone business case that separates unit price from acquisition, deployment and support costs. Includes an editable cost-planning worksheet.
A Client Wants to Reuse Last Year’s Model Images. What Should the Agency Ask First?
A modeling agency checklist for a client’s image reuse request: compare the original agreement with the new media, territory, duration, edits, and approval needs.
The Requested Model Is Unavailable. Keep the Brief Alive.
A modeling agency workflow for an unavailable first choice: clarify the brief, check consent and availability, and present a small, relevant set of alternatives.
When the Event Flyer and the Door Tell Different Stories
Keep adult nightlife event details consistent across flyers, pages, reservations, and staff briefings with a practical event fact sheet and update workflow.
Adult Nightlife Review Responses: Protect Guest Privacy in Public
A practical guide to responding to adult nightlife reviews without revealing guest details, escalating disputes, or turning private service recovery into public debate.
When Your Career Changes Before Your Search Results Do
A practical guide for adult performers announcing a new professional direction, updating owned biographies, and building evidence for current work without false promises.
One Stage Name, Several Impostors: Make Your Official Accounts Easy to Verify
A privacy-conscious guide for adult performers establishing an official account directory, documenting impersonation, and communicating accurate contact routes.
The First Reply to a Music Production Inquiry Should Start a Better Conversation
A producer’s guide to the first inquiry response: understand the song, clarify the role, request the right listening material, and propose a useful next step.
Your Production Credit Is Missing From the Released Track. What Now?
A practical workflow for a missing music producer credit: document the issue, identify the delivery contact, request a precise correction, and verify the update.
One Actor, Three Bios: What to Keep When the Word Count Changes
Build consistent actor biographies for different word limits. Decide which credits, context, current work, and personal details each version needs.