
Some You Want to Master Affiliate Marketing?
By Robert Urban – Executive Marketing Consultant, Marine, PhD. 6 Time Best-Selling Author I like to think I am not your average digital marketer. I’m

Roadie Guitar Tuner | Automatic Guitar Tuner
Hi, I’m Robert Urban, and I have a confession:I’m not a great guitar player.I’m not even what most people would generously call good—unless the grading
How I’d Market a New Business If I Were Starting From Scratch in DeLand, Florida
By Robert UrbanCEO, PaperBoat Media So, you just opened a new business. Maybe it’s a bakery with pistachio croissants that should be illegal. Maybe it’s

The Wild, Weird, and Wonderfully Exhausting Life of a CPG Marketing Consultant
:By Robert Urban: Executive Marketing Consultant/ CPG Expert and Professional Fire-Juggler (Metaphorically… mostly) Let’s clear something up right away: being a CPG (Consumer Packaged Goods)

Protected: You Think You Know Someone: Lessons in Leadership and Guidance from Dr. Erik D’Aquino
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How to Design a Logo and Build a Brand That Doesn’t Suck (and Actually Makes You Money)
By Dr. Robert Urban | Executive Marketing Consultant & Guy Who’s Lost Sleep Over Font Choices Let me tell you a secret most agencies or

We Visited Fun Spot This Weekend – And Why You Should Too
This past weekend, we packed up the kids, grabbed some sunscreen, and headed out to Fun Spot – and honestly, it was one of the
Classic Cars in Deland, Florida
Built with Grease, Love, and a Little Bit of Cussing: An Ode to American Muscle This one’s for the wrench-turners. The fathers who taught us

How Emerging Technologies are Changing the Game: A First-Person Take on Tech, Teams, and Transformation
By Robert Urban, PhD CEO, PaperBoat Media | Digital Transformation Expert Let’s talk tech. Not just the buzzwordy, press-release-flavored stuff that makes your eyes glaze

Of Bikes and Brotherhood: How Two Wheels Shaped American Manhood and Culture
There’s something about a motorcycle that turns heads. It could be the throaty growl of the engine echoing off the pavement, the flash of chrome
Product of the Week- Mythical Beards
A Love Letter to MythicalBeards.com from a Man Who Can’t Grow One By: Robert Urban Let’s get something out in the open. As written above,
Marketo- What is it? How Do You Use It?
Dr. Robert Urban | Marketo Consultant What is Marketo, ? It’s the Swiss Army knife of digital marketing platforms, but instead of tweezers you’ll never

The Deep Dive into Business Analysis: The Frameworks That Drive Success
By Robert Urban, Executive Marketing Consultant & Founder of PaperBoat Marketing Agency Over the years, I’ve worked with Fortune 1000 companies, ambitious startups, and everything
The Ultimate Local’s Guide to Spring Break in Orlando (2025 Edition)
Hey, it’s me, Robert Urban, your local tour guide for surviving-or dare I say, thriving-during Spring Break in Orlando, 2025. I’ve been to all the

Daytona Beach Advertising Agency
PaperBoat: The Premiere Daytona Beach Advertising Agency Leading the Digital Frontier I’ll let you in on a little secret: advertising today isn’t about billboards or