Since 2011, I’ve had the privilege of partnering with businesses, brands, and causes to help them succeed with creative, data-driven digital marketing strategies. The best part? 90% of my clients keep coming back year after year—even though I don’t require contracts. Why? Because I get results, people enjoy working with me, and I’m someone you can count on. I bring all the expertise of a large agency but at a fraction of the cost. You’ll have one point of contact—me—and I’m based right here in DeLand, Florida. Let’s talk about your goals and see how I can help. Whether you need strategy and oversight, a partner to collaborate with your team, someone to lead the marketing division, or just an expert to handle the work directly, I’ve got you covered. I’m here to help you sleep better at night.
With over a decade of proven success, I’ve helped businesses across various industries elevate their customer base, amplify brand visibility, and maximize ROI as a consultant or Fractional CMO ( That is just a business term that means “part-time”) By blending strategic insight with artistic vision, I design campaigns that resonate, engage, and drive real results.
As the CEO of PaperBoat Media- a full service digital agency based in Deland, Florida, and an experienced digital marketing consultant, I specialize in creating tailored strategies that enable businesses and entrepreneurs to not only compete, but thrive in today’s fast-evolving, tech-centric landscape. I focus on delivering solutions that fuel growth, enhance brand awareness, and deliver measurable outcomes.
I work with diverse industries—including manufacturing, service industry, theme parks, SAAS, tech, legal, restaurants, medical, luxury, attractions, zoos, museums, art galleries aerospace, and many others—(excluding realtors and car dealerships, because, let’s be honest, they’re a headache ).
Looking for marketing that not only performs but captivates? Success requires strategy that’s both smart and impactful—because in the end, strategy that’s intelligent always outshines the flashy stuff
Here’s a detailed breakdown of the services I provide:
1. Author, Ghostwriting, and Writing Services
Whether you’re looking to publish your first book, need help crafting compelling blog posts, or require polished copy for your website, I provide expert writing services.
- Ghostwriting: I can capture your voice and ideas to create books, articles, and blog posts that resonate with your audience.
- Content Creation: From website copy to social media posts, I craft engaging and persuasive content.
- Editorial Services: I refine your drafts and provide editorial assistance to elevate the quality of your writing.
2. Digital Strategy
I specialize in developing customized digital strategies that align with your business goals.
- Market Analysis: I assess market trends and competitors to craft winning strategies.
- Customer Journey Mapping: I create frameworks that optimize customer experiences and drive conversions.
3. Digital Transformation
Businesses must adapt to stay competitive, and I help guide seamless digital transformations.
- Technology Integration: Leveraging the latest tools and platforms for automation and efficiency.
- Process Optimization: Streamlining workflows to increase productivity and reduce costs.
4. Fractional CMO Services
As a Fractional CMO, I offer executive-level marketing leadership on a flexible, part-time basis.
- Growth Planning: Developing and executing long-term growth strategies.
- Team Leadership: Managing and mentoring marketing teams.
- Campaign Oversight: Ensuring marketing initiatives deliver measurable results.
5. Artificial Intelligence (AI) & Machine Learning
AI is revolutionizing marketing, and I help businesses harness its power.
- AI Integration: Implementing AI-driven tools for automation and analytics.
- Machine Learning Models: Leveraging data for predictive insights and decision-making.
- Chatbots & Virtual Assistants: Enhancing customer service and engagement.
6. Digital Marketing Agency Services
From branding to PPC advertising, PaperBoat Media delivers end-to-end marketing solutions.
- Campaign Management: Creating and optimizing paid ad campaigns.
- Lead Generation: Driving targeted traffic and conversions.
Pay-Per-Click (PPC)
- Google Ads, Bing Ads, and Social Media Ad Campaigns.
- Keyword research and ad copy optimization.
7. Data Analytics & Google Analytics
- Performance Tracking: Setting up and managing Google Analytics and other reporting tools.
- Data Insights: Analyzing metrics to identify trends and opportunities.
- Optimization: Using data to refine marketing strategies and improve ROI.
8. Content and Social Media Marketing
- Content Strategy: Planning and producing high-quality blog posts, videos, and social media content.
- Platform Management: Handling accounts across platforms like Facebook, Instagram, LinkedIn, and TikTok.
- Engagement Strategies: Building communities and increasing followers.
9. Hispanic Marketing | Latinx Targeting
I specialize in culturally relevant marketing strategies to connect with Hispanic and Latinx audiences.
- Bilingual Campaigns: Creating Spanish-language ads and content.
- Cultural Sensitivity: Crafting messages that resonate with diverse demographics.
10. Strategy Consulting
I provide actionable insights and frameworks to guide your business growth.
- Business Planning: Crafting detailed strategies for startups and established brands.
- Consultations: Offering one-on-one guidance on market positioning and growth opportunities.
11. WordPress Web Design
- Custom Websites: Building user-friendly, responsive websites.
- Elementor Specialist: Designing with Elementor for fast, dynamic sites.
- E-commerce Solutions: Creating online stores with WooCommerce.
12. Website Development
- Full-Stack Development: Custom coding and backend solutions.
- Maintenance Services: Ensuring website security and updates.
13. Branding
- Brand Identity: Logo design, color schemes, and typography.
- Messaging Frameworks: Crafting taglines and value propositions.
- Rebranding Strategies: Modernizing outdated brands.
14. DeLand Marketing Agency
Based in DeLand, Florida, I focus on supporting local businesses and regional growth.
- Community Engagement: Building hyper-local campaigns.
- Event Marketing: Promoting local events and businesses.
15. Reputation Management
- Online Reviews: Monitoring and improving customer reviews.
- Crisis Management: Addressing negative press and feedback.
- Brand Monitoring: Ensuring consistent and positive brand representation.
16. Search Engine Optimization (SEO)
- On-Page SEO: Optimizing content, tags, and metadata.
- Off-Page SEO: Building backlinks and improving domain authority.
- Local SEO: Enhancing visibility in Google Maps and local searches.
17. Influencer Consulting
- Influencer Outreach: Identifying and partnering with influencers to promote your brand.
- Campaign Development: Crafting influencer strategies that align with brand goals.
- Performance Tracking: Measuring influencer ROI and engagement metrics.
Why Choose PaperBoat Media?
My approach is collaborative, data-driven, and tailored to your specific needs. Whether you’re a small business owner, an entrepreneur, or a large corporation, I provide the expertise and resources necessary to propel your brand forward. Let’s connect and make your digital presence impossible to ignore! When people ask “What is the best marketing agency near me? I want to always be someone’s honest answer.